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Following his acclaimed Spring/Summer 2009 ready-to-wear show for Louis Vuitton, Marc Jacobs knew exactly who he wanted to embody the spirit of the season: Madonna should be the face of Louis Vuitton's Spring/Summer fashion campaign.
"I wanted the campaign to be very bold, very sensual and very atmospheric. To carry off all these references and all this sophistication, we needed the ultimate performer and for me, that is Madonna " says Marc Jacobs. (
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